Privacy Policy

Switchboard — read-only Search Console and Analytics reporting. Last updated 25 September 2026.

1. Who this covers

Switchboard is operated by an administrator at Sarver Enterprises ("the operator") for the operator's own websites and those of clients who authorise a connection. It is not a public sign-up service and it does not create accounts for the general public. Questions or requests about this policy can be sent to asarver@sarverenterprises.com.

2. What Switchboard collects and why

Switchboard collects the following, and only the following, when a Google account is connected:

The figures themselves are not kept. Report results are returned from Google when requested and shown to the operator; they are not written into a separate reporting store. What is stored persistently is the connection, the credential, the allow-list of resources and the connection audit trail.

3. What Switchboard does not request or do

4. How data is stored and protected

5. Sharing and disclosure

Switchboard does not sell, rent, or share Google user data with third parties. Google data is not transferred to any party for advertising, marketing, or analytics resale. Data is held by the operator and processed on the operator's own infrastructure.

One person does see it: the operator — the administrator who runs Switchboard and signed the connection up — reads the connected account's Search Console and Analytics figures in the private dashboard. That is the purpose of the tool, and it is limited to the account that authorised the connection. Data may otherwise be disclosed only if required by law, or to the connected account's own authorised owner on request.

6. Google API Services — Limited Use

Switchboard's use and transfer of information received from Google APIs adheres to the Google API Services User Data Policy, including the Limited Use requirements. Google user data is used solely to provide the reporting features described above and is not used for advertising.

Google user data is read by a human: the operator views the connected account's figures in the private dashboard, and may also read the stored connection record while troubleshooting that connection. It is not made available to any other human, and it is not used to train or improve any machine-learning model.

7. Retention and deletion

A connection record and its stored credential are kept for as long as the connection is in place and the operator needs it, so that the connection keeps working without the operator signing in to Google again. There is currently no production retention policy in the implementation: no automated retention or expiry job runs, records are not deleted on a fixed schedule, and this policy deliberately does not promise a specific retention period that the implementation does not yet enforce. A retention period will be stated here only once one is actually implemented and verified.

You can ask for the deletion of a connection and its stored data at any time by writing to asarver@sarverenterprises.com. That request is handled manually by the operator: there is no automated purge, and no self-service control that erases the record. The operator can disconnect the connection, which blanks the stored tokens so they can no longer be used — that is what disconnecting does, and it is the only control that exists today. It does not delete the connection row: the stored connection record is retained (the Google subject identifier, the email and display name captured at consent, the resource allow-list and the audit trail of connection events), and no operation in the store deletes a connection row. Because of that, this policy does not present disconnecting as deleting the record. Deleting the retained row is a separate manual operator action, and this page will be updated when a code path that performs it exists.

Revoking Switchboard's access from your Google Account's permissions page is also a valid choice and stops further reads at Google, but — as noted in section 4 — it does not erase anything held here by itself.

8. Your choices

9. Changes to this policy

This policy will be updated when the implementation changes — for example when a retention policy is introduced — and the "last updated" date above will change with it.